The evolution of digital technology and its impact on various industries | Striata
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The evolution of digital technology and its impact on various industries

Welcome to the Reading Room – a short round up of interesting reading about anything and everything to do with digital communication.

Today’s focus in our Reading Room is on digital technology and how it is disrupting various industries, changing the way organizations work and driving marketing trends in banking, financial services and insurance (BFSI).

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Top 3 Digital marketing trends for Banking, Financial Services and Insurance (BFSI) in 2017

Big trends in technology and digital platforms are set to change how financial services firms market themselves. This article explores the key trends, latest developments and digital innovations for 2017, with a special focus on digital marketing for banking, financial services and insurance.

  • Publisher: Sherina Kapany on LinkedIn
  • Access: Public
  • Download: None
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The Industries That Are Being Disrupted the Most by Digital

An interesting article that looks at the results of research done with 2,000 C-level executives across 15 industries on the “impact, structure, barriers, and enablers of digital technologies”. Interestingly, executives from Consumer Financial Services placed third after Media and Telecoms for expecting moderate to massive disruption in their industries over the 2 months from March 2016 to March 2017. I wonder what they would say now with the benefit of hindsight.

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Which industries need to move fast to transform in the face of digital disruption?

It’s no secret that digital disruption is everywhere, so which industries are the most likely to feel it? Which sectors need to be the most prepared to face agile startups with innovative business models? This article is based on 2015 research that identifies the five industries most vulnerable to disruption.


Alison Treadaway

Alison Treadaway

Director at Striata, South Africa

Alison Treadaway is a director at Striata. She is involved in defining ​and executing ​business ​and marketing ​strategy, nurturing organizational culture​ and​ ​promoting compliance.

Passionate about organizational culture, she is particularly interested in protecting and enhancing Striata’s stories, traditions and unique approach to achieving success. To this end, she interviews 90% of approved candidates to ensure that Striata’s work ethic and social culture will continue to thrive as the organization globalizes.

Alison has 19 years of experience in the ICT sector, having worked at Internet Solutions and Dimension Data prior to joining Striata in 2002. She holds a Bachelor of Arts (Languages, WITS) and a post-graduate diploma in business administration from Wits Business School.

Read more of Alison's blog posts here or connect with her on the following social channels: